She’s not just looking for a husband who is only good on paper.Sarah Jones graduated from college in 2007 planning to be an artist.In fact, many baby boomer men prefer dating women around their own age over single women in their 20s.
Her confidence and self-assurance are part of what makes her so hot to men over 50.
She’ll wear an alluring dress and heels, but she is no slave to the latest fashion of wearing 4-inch heels when she needs to walk a mile from the parking lot to the door.
For the first few months, business was slow as she kept her job with Gilad and used her salary to stay afloat.
"I think I made a sale or two in August, and in September I don't know if I had any sales. In October she brought in a few thousand, and November was when things started picking up. "After that, I knew what I did to get to that point and I knew I could repeat it — and I have." She credits her improvement in branding, positioning, and marketing to the book "Convert: The Simple Little Formula That Sold $50 Million Worth of Products & Services Online" by Frank Kern, as well as to her friend Lauren Anderson of Moonshot.us, and to Sethi's course.
Here are the top three reasons boomer men think dating women over 50 rocks.
By the time a woman enters her 50s, she knows who she is and who she is not. The boomer woman signals her self-confidence in her body language and personal poise.
That was way more exciting and appealing to me." So she went out and hired a life coach for 0 a month, who helped her figure out what she wanted to do next. Jones finished training as a life coach in the summer of 2013, and started working in Los Angeles with mentor and coach Adam Gilad.
She then moved to San Francisco, and in 2014 she decided she would branch out and start her own company, Introverted Alpha, which helps "smart, introverted men become benevolent badasses and attract women naturally." "When I was working with [Adam], I found that linear, logical men were my very favorite to coach," she says.
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